With our values ingrained in our daily operations, we make a positive impact on our people, industry, and society. Serving as a source of inspiration, our mission is to drive meaningful change for a better future, shaping tomorrow and encouraging others to join in our journey.
OUR OUR We established the 'Youth Academy' to share our knowledge and expertise with ambitious individuals from Cyprus or abroad to assist them in achieving their dreams, personal growth, and professional goals. We also seek to enhance young people's perception of the advertising field and show them in practice what it means to be creative and to work in a healthy and creative environment. This initiative gives us the opportunity to refresh our talent pool but also bring a fresh breeze of inspiration, as we love teaming up with students from Frederic University & Uclan University, but also students from abroad! If you are looking for an internship opportunity, send us your CV.
OUR LOCAL LEGENDS
OUR LOCAL LEGENDS
Our 'Local Legends' program is a vibrant partnership with talented Cypriot artists, aimed at elevating both local and international brands through unique, local content. These alliances not only unite our team with bright talents but also inspire our brand and clients to boldly embrace innovation while supporting our local artists. Collaborate with us in a community where brands and artists thrive together.
OUR GIVING BACK
OUR GIVING BACK
We take seriously our giving back to the world. Our contribution comes through our pro-bono services especially for social issues, the latest topics being on equality, diversity, inclusivity and illegal trafficking in Cyprus. Currently, we work with the Accept community, the ADHD Association and we sponsored Aspelia Naturalis, a groundbreaking endeavour, the first of its kind book dedicated to Cyprus' beautiful landscape.
At our core, we are dedicated to crafting campaigns that champion equality, diversity, and human rights, all while steering clear of any stereotypes. We recognize the weight of our responsibility, and in that awareness, we actively work towards making a positive impact. Through our campaigns, we strive to reshape narratives and convey the right messages on crucial issues such as stereotypes, equality, inclusivity, and human rights. It is our commitment to use our platform to drive positive change and advocate for a more inclusive and just world.
We are active members and supporters of FED, the self-regulatory body for our industry. We are dedicated in giving constructive feedback regarding the content of the advertisements in Cyprus, aiming to defend the consumer’s rights, respect their time & needs and protect their feelings.
In addition, we are engaged members of SDEK (Cyprus Communication Agencies Association) and currently hold the presidency for Young Lions 2024.
We are re-evaluating our operations to a more sustainable model that targets an integrated paper and plastic container reduction system. With a view to minimizing our environmental footprint, we are a paperless organization, and we use biodegradable containers while taking special care to recycle residual plastic waste.
As a strategic partner, for five consecutive years, we have been providing non-profit startup mentorship and training to the startup groups participating in the IDEA incubator program.